‘INSPIRING BUSINESS’ Archives
INVESTING IN RENEWABLE ENERGY
INTERVIEW: PAUL WHEELER The Government has announced feed in tariffs for commercial and domestic properties that use renewable energy supplies. So what does this actually mean to you and I? Paul Wheeler is chairman of MAP Environmental.
ETHICAL MARKETING
INTERVIEW: CHRIS ARNOLD Chris Arnold is author of the book “ethical marketing and the new consumer” but since marketing can be seen as the lifeblood of the consumer society, surely “ethical marketing” is a bit of an oxymoron?
KIOSKIOSK, ECO RETAILING
INTERVIEW: WAYNE HEMMINGWAY Kioskiosk is an innovative idea from designer Wayne Hemmingway as part of his role as a London Leader in Sustainability.
GREEN DESIGN
INTERVIEW: ROB HOLDWAY How can designers play a role in helping us all be a bit more environmentally friendly? Rob Holdway is director of design agency Giraffe.
SUSTAINABLE HARDWOOD
INTERVIEW: CHRISTIAN JEBSEN Hard woods are a popular building and interiors material, they are strong, long lasting and beautiful – and also highly unsustainable. However a new processed wood called kebony could hold the answer – it has many of the advantages of hard woods and yet is also sustainable. Christian Jebsen is the CEO of Kebony. [...]
NETWORKING FOR THE PLANET
One of the major challenges for people who care for this planet we live on is getting the message across to mainstream society. Rather than it being presented as something that only “fringe dwellers” talk about, how do we get the majority of society aware of the need to make some changes? Answer – use the media and practices of mainstream [...]
USING OUR INTUITION
INTERVIEW: SARAH ALEXANDER Could intuition be the key to success? Sarah Alexander from The Way Ahead believes it is. She works with business owners and entrepreneurs helping them access their intuition in order to build their business.
SEARCHING IN THE SOCIETAL WEB
By William Buist The ‘societal web’ is beginning to emerge. Businesses are moving from telling to listening, from informing opinion to facilitating collaborative insight, from one to many and from mono-media to infinite-media. The challenge for us all during this transition will be on how we can continue to maintain our income streams and [...]
THE INTERNET: HOW TO STOP WASTING TIME & INCREASE PRODUCTIVITY
Spam and unsolicited emails are the biggest waste of business time today. As defences have improved so has the cunning of the “Spammers”. Last year they embedded all messages inside pictures to avoid detection, but the latest spam tools read the text inside pictures. So first and foremost guard your email address as you would your pin number. [...]
HAPPINESS STARTS AT WORK
So we’ve all heard the expression ‘happiness starts at home’. However, for a lot of people most of their waking lives are actually spent outside the home and in the office. So why then, don’t we make as much effort to improve our lives, and environmental efforts at work? I know many people who spend hours cooking delicious organic [...]
